receives compensation from some of the companies listed on this page. Advertising Disclosure


Get expert advice, best practices, and effective solutions to attracting, managing, and growing your customer base. Check out our resources or ask an expert.

Latest: Advice, Tips and Resources

Repeat Business: 7 Ways to Keep Your Customers Coming Back
By Sean Peek | November 10, 2023

Repeat business can improve cash flow and ROI, promote your brand and help you better target customers. Learn seven strategies for earning repeat business.

Twilio logo
Twilio Flex Review and Pricing
By Mark Fairlie | November 08, 2023
RingCentral logo
RingCentral Omnichannel CX Review and Pricing
By Mark Fairlie | November 08, 2023
Five9 company logo
Five9 Review and Pricing
By Mark Fairlie | November 08, 2023
woman looking at computer data
Know Your Customers: How Different Generations Prefer To Pay
By Julie Thompson | November 07, 2023

Businesses should understand what payment tools their customers like to use. Learn the methods different demographics favor.

Customer Delight: The New Standard in Customer Service
By Sean Peek | November 07, 2023

To delight a customer is to provide the unexpected. Here are seven key principles to providing a delightful customer service experience.

Your Best Asset: The Power of Customer Loyalty and its Significance
By Max Freedman | November 06, 2023

Attracting and retaining customers is crucial for a business' long-term growth. Learn why customer loyalty is critical and how to build and maintain it.

5 Reasons You Should Consider Using a Virtual Receptionist
By Jennifer Dublino | November 06, 2023

A virtual receptionist sounds like a luxury, but when you weigh the benefits against the costs, you might find it's an effective tool for your business.

Understanding Customer Emotions and Addressing Them in Your Sales Strategy
By Sean Peek | November 06, 2023

Emotion is the driving force in today's buying process. Learn how to tap the feelings that drive customers' buying decisions.

Changing Perception: Simple Ways to Improve Your Customers’ Waiting Experience
By Jamie Johnson | November 06, 2023

Long waits are frustrating for customers and can cost you their business. Follow these easy tips to improve your customers' waiting experience.

How Much Does Customer Service Training Cost?
By Jennifer Dublino | November 06, 2023

Customer service can make or break a company's success. Learn the costs and types of customer service training and how training can benefit your business.

The Pros and Cons of Outsourced Customer Service
By Marisa Sanfilippo | November 06, 2023

If you're too busy to handle customer service, you may consider outsourcing. Before outsourcing customer service to a call center, learn the pros and cons.

What Should You Do When a Client Ignores You?
By Lauren Kubiak | November 06, 2023

Is your client dodging your emails and calls? It might be time to move forward. Here's how to handle the situation.

How Do You Sustain and Grow Your Customer Relationships?
By Chad Brooks | November 02, 2023

The most important thing in sales and marketing is to attract and retain your most profitable business customers. Get tips and strategies.

What Does a Great Customer Experience Look Like Now?
By Jennifer Dublino | November 02, 2023

Customer expectations have changed due to the COVID-19 pandemic. To stay competitive, be sure to provide the level of service that customers expect now.

4 Tips for Reengaging Past Clients
By Jamie Johnson | November 02, 2023

Reengaging past clients can create new business and save money. Learn strategies for reengaging former clients and the benefits of client reengagement.

6 Ways Email Automation Can Elevate Your Customer Support
By Sean Peek | November 02, 2023

Use these strategies to automate your email communications without coming across as cold to your customers.

How to Build Trust With E-Commerce Customers
By Julie Thompson | November 01, 2023

Online shoppers sometimes worry about making purchases over the internet. Learn how to protect your customers and address their concerns.

5 Ideas to Boost Your Loyalty Program’s Success
By Mark Fairlie | October 31, 2023

Want to boost customer loyalty and retention for your business? Learn rewards program tactics to help you build a loyal customer base and drive more sales.

Aim and Fire! How to Identify Your Target Audience
By Usman Raza | October 30, 2023

Not everyone will need your products or services. Learn how to pinpoint your target audience to properly identify and market to your ideal customers.

How to Use Customer Feedback to Your Advantage
By Jennifer Dublino | October 30, 2023

Customers provide valuable insights into your business operations. Learn how to gather and take advantage of customer feedback to improve your business.

Features of Call Center Systems
By Sean Peek | October 30, 2023

Call center systems can improve customer service and sales calls. Learn their features and capabilities and how your business can incorporate call centers.

10 Signs a Customer Is Not Worth It
By Jennifer Dublino | October 30, 2023

The customer isn't always right. Some customers are toxic or consume too many of your resources. Here's how to identify when to part ways.

Entrepreneurs, Take Note: 5 Trends in Online Purchasing Habits
By Jennifer Dublino | October 30, 2023

E-commerce stores must stay on top of consumer shopping behavior. Learn about consumer trends and how to attract online customers via e-commerce platforms.

office meeting
Marketing Fail: 5 Customers Who Want to Destroy Your Business
By Andrew McDermott | October 27, 2023

Predatory customers are hurting your business. Learn the five types of toxic customers you may face and how to stop marketing to them.

Salesforce Service Cloud logo
Salesforce Service Cloud Review and Pricing
By Mark Fairlie | September 21, 2023
GoTo Contact Center Review and Pricing
By Mark Fairlie | September 13, 2023
Returning Customers Spend 67% More Than New Customers – Keep Your Customers Coming Back with a Recurring Revenue Sales Model
By Market Expert | September 08, 2023

It's common business knowledge that it's cheaper to retain a current customer than it is to attract a new one. A great way to retain customer loyalty is the recurring revenue model.

business tools
The Ins and Outs of Customer Lifetime Value for B2B Industries
By Denis Zhinko | August 29, 2023

Examining customer lifetime value yields metrics that help you gain high-level customers. Learn how to make CLV part of customer relationship management.

20 Features to Look for in a CRM
By Mark Fairlie | August 17, 2023

Many CRM platforms are available that promise to help businesses maintain customer relationships. Learn 20 crucial features your CRM software should offer.